For decades, Barbie has been an icon of the toy industry, and thanks to many modern updates, she remains a popular choice when it comes to playtime. Considering her many careers, cars, houses, and accessory sets, there’s no limit to the imaginary adventures your kiddo can share with her. Here are the best Barbie toys on the market today.
Table of Contents
7 Best Barbie Toys (2025 Reviews)
Best Barbie Toys
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1. Barbie Baby Doctor Playset
(Best value — $)
Why it’s great: This Barbie Baby Doctor playset, sold with a Barbie doll, doctor accessories, and two cute baby patients, is one of the more affordable Barbie toys on the market. Dressed in green scrubs and carrying a stethoscope and clipboard, Barbie has everything she needs to conduct a thorough check-up on her newborn patients. Parents praise this Barbie playset for being fun, affordable, and providing a positive role model for kids.
Keep in mind: This set comes with a lot of small pieces, which can be dangerous for kids under three.
Good for: Kids who are interested in doctors and hospitals, or who are preparing to welcome a new baby into the family.
![Barbie Baby Doctor Playset]()
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2. Barbie Dreamhouse Dollhouse with Wheelchair Accessible Elevator
(Best splurge — $$$)
Why it’s great: This three-story Barbie Dreamhouse features eight rooms and over 70 accessories for a 360-degree immersive Barbie experience. Measuring three feet tall and four feet wide, this house comes with a working elevator and pool with a slide as well as an elevator and carport. Equipped with real lights and sounds, this dreamhouse will provide hours of entertainment for kiddos and their Barbies.
Keep in mind: Some customers report that this was not shipped in an Amazon box, so if you’re hoping to surprise your little one, make sure they’re not around when it’s delivered.
Good for: Any Barbie enthusiast as this house has lots of fun features designed to take your kiddo’s playtime with Barbie to the next level.
![Barbie Dreamhouse Dollhouse with Wheelchair Accessible Elevator]()
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3. Barbie Dream Closet with 30+ Pieces
(Best accessories — $$)
Why it’s great: A great option for kiddos who already have a collection of dolls, this Barbie dream closet comes with a diverse selection of clothes and accessories and is perfect for staging a Barbie fashion show. Designed to look like a real closet, this playset opens to reveal over ten storage areas, a rotating clothing rack, a full-length mirror, and a desk, complete with a computer and chair. This closet playset also includes five fun outfits for Barbie to wear, including a pink party dress, a checkered shirt and floral skirt, a summer shorts outfit, a pediatrician’s outfit, and a scuba wetsuit.
Keep in mind: This Barbie playset doesn’t come with any dolls included.
Good for: Kids who love fashion and dress-up as this playset provides plenty of opportunities to experiment with different looks for Barbie and friends.
![Barbie Dream Closet with 30+ Pieces]()
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4. Barbie Doll Mermaid with Light-Up Tail
(Best for bath time — $)
Why it’s great: One of the more popular Barbie dolls on the market, this Mermaid Barbie comes with a tiara, pink-streaked hair, and a light-up tail. To activate the colorful light show, just press a button on Barbie’s necklace and dip her tail in water. This extra special sparkle effect is sure to make bath time all the more fun and exciting. Parents praise this Barbie for being durable and having long-lasting battery power.
Keep in mind: This Barbie can’t be submerged in water. Only her tail can get wet due to the batteries in her torso.
Good for: Taking in the water, whether that’s the bathtub, the pool, or the ocean.
![Barbie Doll Mermaid with Light-Up Tail]()
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5. Barbie Camper Play Set with Pool
(Best playset — $$$)
Why it’s great: This adorable Barbie DreamCamper is a two-in-one toy that can function as a rolling vehicle or a fold-out campsite. Featuring a bathroom, kitchen, loft-style bed, and a pool with a slide, this camper is designed for the ultimate Barbie camping experience. Other accessories include a refrigerator, fire pit with marshmallows roasting on sticks, and two hammocks. This playset is easy to assemble and can accommodate up to four dolls for a road trip adventure.
Keep in mind: This playset does not come with Barbie dolls included.
Good for: Gifting as this playset is sure to capture the imaginations of all Barbie lovers, no matter their age or preferences.
![Barbie Camper Play Set with Pool]()
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6. Barbie Fashionistas 8-Inch Styling Head
(Most interactive — $)
Why it’s great: Available in three different hair and skin colors, this Barbie styling head is a great option for kids who love Barbie but already have plenty of dolls to play with. This Barbie bust comes with long, flowing hair as well as a brush, hair bands, gems, clips, and barrettes. An easy-to-read styling guide provides tips and tricks for styling Barbie’s hair while the clips, gems, and barrettes offer endless possibilities for customizable hair designs.
Keep in mind: Some customers say this Barbie toy was smaller than they expected and might be better for kids under six.
Good for: Kids who love styling hair as this set allows little ones to get creative and try all sorts of different hairstyles and trends.
![Barbie Fashionistas 8-Inch Styling Head]()
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7. Barbie Beach Cruiser with Barbie and Ken Dolls
(Best for gifting — $$)
Why it’s great: This two-seater Barbie Beach Cruiser comes with Barbie and Ken dolls included and is popular for its bright pink color and functioning seatbelts and steering wheel. Both dolls included in this playset are dressed to impress in beachy attire, including cute shoes. Parents praise this set for being high-quality, affordable, and fun for kids to play with.
Keep in mind: Some customers report receiving a box that was damaged, so be sure to check your shipment carefully in case you need to return or exchange it.
Good for: Beginning Barbie lovers as this playset comes with two dolls and a car.
![Barbie Beach Cruiser with Barbie and Ken Dolls]()
Best Overall
Barbie Baby Doctor Playset
The Barbie Baby Doctor Playset is our overall top recommendation. It's the highest quality product we have found with the most affordable price making it the best value on our list..
FAQs about Barbie Toys
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1. What should I consider when shopping for Barbie toys?
The most important things to consider when shopping for Barbie toys are your child’s age and preferences. There are plenty of Barbie toys on the market that cater to a wide variety of hobbies, interests, and pastimes. For example, kids who play sports will like having a Barbie that reps their same athletic activity, such as gymnastics or soccer. For kids who love bath time, choose a water-friendly Barbie that can go in the tub with them each night. Future fashionistas will relish the opportunity to stock up on outfits and accessories for a Barbie fashion show. If your kiddo has already built up a big collection of Barbie dolls, it might be worthwhile to invest in a Barbie car, camper, or house as this will provide hours of entertainment for your little one and their favorite Barbie dolls. Budget is always an important factor and while some Barbie toys are definitely a splurge, there are plenty of affordable options available too.
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2. What age is best for Barbie toys?
Barbie toys are great for all ages, though most products are recommended for ages three and up as some Barbie playsets come with small pieces that can pose a choking hazard. Always check a product’s specific age recommendations before purchasing to make sure it’s appropriate for your child. For younger kids, be sure to supervise playtime to avoid any accidents or injuries.
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3. What are the benefits of playing with Barbies?
Playing with Barbies offers a great opportunity for kids to use their imaginations and practice their social skills. Acting out make-believe situations and social interactions with dolls allows kids to role-play and process their feelings and emotions, including empathy. Playing with Barbies also helps kids develop their motor skills as Barbie playsets and accessories often require a certain level of dexterity.
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4. What Barbie toy is best for beginning Barbie fans?
For kiddos who haven’t played with Barbies before, it’s best to start simple. A single Barbie can be a great way to test the waters before adding in other dolls and accessories. A fun Barbie playset is another option for introducing your little one to the wonderful world of Barbie. For example, a Barbie jeep that comes with a Barbie and Ken doll is a great jumping-off point, especially for younger kids.
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5. What if my child doesn’t like the Barbie toy I choose for them?
It can be tough to know which Barbie toy will be best for your little one. Fortunately, most Barbie toys can be returned or exchanged within a limited period. Always check the return policy for your product before purchasing and save all the original packaging in case you do decide to send your Barbie toy back.
Conclusion
It’s no mystery why Barbie has been beloved for generations. Her countless careers and accessories represent an imaginary world without limits where anything is possible during playtime. There’s truly no shortage of adventures to be had with Barbie, regardless of your child’s age, interests, or capabilities. Furthermore, playing with Barbies allows kids to role-play and use their imaginations as well as practice their motor skills. So, whether your little one loves fashion, sports, or camping, there’s sure to be a Barbie toy that’s the perfect fit.
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